Thoughts on Commercial Analytics, Decision Systems & Applied AI

Practical insight from the intersection of forecasting, pricing, margin, CRM governance, Power BI, and applied AI. No hype, just real-world decision systems.

AI Strategy Jan 15, 2026

How to Evaluate AI Project ROI

A practical framework for calculating AI ROI, accounting for full cost of ownership, and setting business-first success metrics that CFOs trust.

Read More →
Tutorial Dec 20, 2025

5 Ways GPT-4 Transforms Business Analytics

Discover five production-ready workflows for GPT copilots, from SQL generation to executive-ready narratives.

Read More →
Case Study Dec 20, 2025

Reducing Report Volume by 95%

See how InsightBridge consolidated 1,300 reports, freed 200+ hours, and restored trust in a single version of truth.

Read More →
Commercial Analytics Apr 24, 2026

Why Your P&L Attribution Is Probably Wrong

A real-world guide to fixing broken Price/Volume/FX bridges, hidden interaction errors, and silent distortion in multi-country reporting.

Read More →
Engineering Apr 24, 2026

How I Use Deterministic LLM Programming to Build AI That Actually Ships

The production patterns behind reliable LLM software: typed outputs, validation layers, rollback-safe writes, and run observability.

Read More →
AI Strategy Apr 24, 2026

The Commercial Analyst's Guide to AI Adoption

A practical enterprise playbook for building AI champions inside commercial teams and measuring adoption that actually sticks.

Read More →

More articles dropping monthly. Subscribe to stay ahead.